Wednesday, May 31, 2006

Ask.com for Blog Search and You Shall Receive

IAC Interactive-owned Ask.com, formerly the butler-themed AskJeeves, is the latest to serve up blog search.

Ask.com appears to be bowing to interest in queries using blog search, a category occupied by Google Blog Search and Technorati, among others. The story was reported at News.com on Wednesday.

Barry Diller's IAC Interactive portfolio includes Citysearch, Ticketmaster, Match.com, Evite and other Internet sites. IAC Interactive also has such diverse holdings as cable TV's HSN and online lending exchange LendingTree.

For certain, interest in blog search is high right now as media companies act to integrate blogs into their mix and readers attempt to sift through what's out there. However, from a purely unscientific study of blog queries, it remains yet to be seen whether blog search engines dish up relevant results.

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